THE NO-SIGNUP DEMO
WooCommerce profit.
Try the calculation.
Four sample orders. One transparent formula. Explore what shipping, missing costs and refunds do to an estimate—without connecting your store.
The healthy order
$49.22
49.22% estimated order margin- Revenue after tax & refunds
- $100.00
- Product cost after recovery
- −$40.00
- Payment expense estimate
- −$3.78
- Shipping + packaging estimate
- −$7.00
Product cost is recorded for this sample. Expense assumptions are 2.9% + $0.30, $6 shipping and $1 packaging.
Illustration only · USD · excludes overhead and advertising
Make the example your own
Illustrative USD amounts only. This demo runs in your browser and doesn’t save or submit these entries.
What the example assumes
The payment fee is applied to the original charged amount, including tax and shipping, and retained after a refund. This is a configurable assumption—not a statement of PayPal’s current fees. The plugin also supports a manual final payment-expense override.
Refunds reduce revenue net of refunded sales tax. Product cost recovery is a separate, explicit input. Missing or inconsistent inputs withhold the profit result. Overhead and advertising are not included.
Read the full calculation rules →NEW IN PRO · TRY THE PROFIT-CHANGE BREAKDOWN
More sales.
How much more profit?
A revenue increase can disappear into higher costs. See the exact components behind the difference, with incomplete data kept visible.
Illustrative periods · USD
Previous period: $200 revenue before refunds and $100 estimated profit. Current period: $240 revenue before a $3 refund, with higher product and operating expenses.
The previous period has $200 revenue and $100 estimated profit. The current period starts with $240 revenue and a $3 refund. Enable JavaScript to adjust costs and calculate each contribution.
Sample aggregates only. No store connection. The breakdown explains arithmetic, not the cause of sales or cost changes. Excludes overhead and advertising.
See everything in Free and Pro →| Component | Effect |
|---|---|
| How to read the breakdown | Compare the change in revenue, refunds and each expense. Their signed contributions add up to the difference in estimated profit. |